Essaouira offers more than just sightseeing—it invites visitors to participate actively in the living culture that makes this coastal city so special.

The Soulful Rhythms of Gnawa Music

No visit to Essaouira is complete without experiencing the hypnotic sounds of Gnawa music, a traditional art form with roots in sub-Saharan Africa that has become inextricably linked with the city’s identity.

Throughout the year, impromptu performances bring public squares and small venues to life with the distinctive sounds of the guembri (a three-stringed bass instrument), metal castanets, and call-and-response vocals. These performances connect listeners to centuries of spiritual and cultural tradition.

Visit during the annual Gnawa World Music Festival (typically held in June) to experience this musical tradition alongside international artists who come to collaborate and perform. Even outside festival time, numerous opportunities exist to hear authentic Gnawa music:

• Evening performances at cultural centers like Dar Souiri
• Intimate concerts at riads and small venues throughout the medina
• Impromptu street performances in Place Moulay Hassan

The rhythmic complexity and spiritual depth of this musical tradition provide insight into an essential aspect of Essaouira’s cultural identity.

Hands-On Moroccan Cooking Classes

Deepen your connection to local culture by learning to prepare traditional Moroccan dishes under the guidance of expert local chefs. Several cooking schools in Essaouira offer immersive experiences that begin with a visit to the market to select fresh ingredients and end with enjoying your culinary creations.

These classes typically include:

• Preparation of traditional Moroccan salads and appetizers
• Techniques for cooking perfect couscous
• The art of blending spices for signature dishes
• Secrets of Moroccan pastry making

Beyond providing delicious meals, these cooking experiences offer valuable insights into Moroccan family life, hospitality traditions, and the cultural significance of shared meals.

Traditional Craft Workshops

For those seeking deeper engagement with Essaouira’s craft traditions, workshops offer hands-on experiences learning from master artisans:

• Try your hand at thuya wood carving
• Learn traditional weaving techniques
• Experience the art of Moroccan mosaic tilework
• Practice calligraphy with local artists

These participatory experiences provide meaningful souvenirs and lasting connections to the cultural heritage of the region.